Aragon: Growing to Stay on Top


Branded Content

Aragon Elastomers, a leader of climbing hold manufacturing, continues to innovate in order to offer customers the best experience. Aragon is pleased to announce that they are implementing a new ERP system to improve order processing, shorten lead times and offer customers a more streamlined and clean experience. The polyurethane climbing hold manufacturer also upgraded equipment and added more staff to expedite the manufacturing process and further shorten lead times.

The Aragon family, too, expanded in 2019. Aragon made an asset purchase of Catalyst Productions at the beginning of the year, allowing David and Lisa Filkins to step back and begin a new chapter in their lives. Assets were moved to Aragon headquarters in Colorado in January. From the Catalyst brand list, Aragon agreed to work with Element Climbing and Enix Climbing brands to bring additional premier indoor climbing holds to the market.

Aragon’s US partners now include eGrips, Soill, Kilter, Kingdom Climbing, Head Rush, Eldorado Climbing Walls, Kumiki, Teknik, Urban Plastix, Working Class, Method, Legacy, Enix and Element. Aragon recently began producing for Flathold and Squadra as well, two of the premier European brands.

Growing to Empower

In addition to supporting the growth of the climbing industry by developing new ideas and products, Aragon supports climbing charities interested in making a positive social impact.

Aragon was thrilled to help when the HERA Foundation approached them to sponsor the Climb4Life event. HERA’s Climb4Life events are a cornerstone in helping to accomplish their mission to eliminate ovarian cancer by promoting Health, Empowerment, Research, and Awareness. HERA’s Climb4Life series provides an engaging forum focused on empowering women and supporting awareness of the signs and symptoms of ovarian cancer. Climbers raise funds and sign up to attend the event at one of three participating gyms. Enlisting the assistance of Jackie Hueftle from Kilter Grips, Aragon and Kilter offered a free climbing route and accompanying setting to the gym with the most attendees at the latest Climb4Life event, won by Übergrippen Denver.

“I am honored to be able to work with such dedicated and truly positive women on this project. They do so much to help the women in our communities and it was awesome to help them with their mission,” says Marci Seidel, Vice President at Aragon.

Founded in 2003, the Khumbu Climbing Center in Nepal is a non-profit organization whose mission is to increase the safety margin of Nepali climbers and high-altitude workers by encouraging responsible climbing practices in a supportive and community-based program. Aragon agreed right away when Kilter approached them to help with this project.

“Assisting the Khumbu Climbing Center’s work with the climbing community in Nepal was a very exciting project for Aragon to play a part in,” continues Seidel.

Aragon also supports the Boys and Girls Club and invests in the development of young climbers. Alongside The Hanson Group, Aragon works with some of the biggest Playground manufacturers in the US to create safe climbing structures for children. The municipalities insist on climbing holds that won’t break for liability purposes and require strict product specifications for the safety and enjoyment of tomorrow’s crushers.

Aragon supplies high quality parts and customer service to the climbing market in the US and worldwide. With the debut of climbing at the 2020 Olympic Games in Tokyo, the climbing industry is poised to continue growing and Aragon and its brands are growing to stay on top!

To learn more about Aragon Elastomers, head to their website. For quotes or project inquiries, email the team.

Aragon is the science behind indoor climbing. Aragon has found a unique niche in the climbing market as a true polyurethane manufacturer. With expertise in specialized polyurethanes and customized manufacturing, Aragon has been developing strong and reliable holds since 2002. Gyms know they can rely on Aragon manufactured holds to be the best, never breaking and maintaining their grip longer than other holds. Aragon has partnered with premier hold brands in the US and Europe to grow the climbing hold industry and create a superior product for all climbers. With their brands, Aragon manufactures a plethora of the top climbing holds in the USA.


This story was paid for and produced by the sponsor and does not necessarily represent the views of the Climbing Business Journal editorial team.
Harness Consulting